DESIGN

-Customization service
-Professional lighting design support
-Lighting designer team with project experience

SELF dedicates over 10% of its annual sales revenue to research and development (R&D). We possess more than 290 authorized patents for groundbreaking inventions. Our team includes more than 90 skilled engineers who specialize in various fields, including mechanical, electronics, optics, heat, standards, and testing. This multidisciplinary approach to product development ensures comprehensive and thorough design processes, guaranteeing that our products meet rigorous standards for quality, functionality, and reliability.

As recognition of our excellence, SELF has been awarded the "National Industrial Design Center" designation, and our products have received prestigious awards, including the German IF Design Award, the Red Dot Award, and the American IDEA Award.